The latest news regarding Farnam is below. Farnam Horse Brands are listed to the right for your convenience. Click on a Brand to go directly to that product line.
PHOENIX – January 5, 2011 – From a field of more than 600 eligible horses entered in Farnam’s first SuperMask II Supermodel contest, 12 semi-finalists lined up at the starting gate when the voting began. During the month the polls were open, voting was very brisk. In the end, Zahn RA walked away with the prize – a starring role in the SuperMask® II Horse Fly Mask with Shimmer Weave™ Mesh Color Collection 2011 advertising campaign.
“The response to the SuperMask II Supermodel contest far exceeded our expectations,” said Chris Jacobi, senior vice president of Farnam Horse Products. “We were delighted to have the ability to engage so directly with our customers throughout the launch of the new SuperMask® II with Shimmer Weave® Mesh Color Collection.”
Zahn RA is a three year old 14.3 hh chestnut 15/16th Arabian colt bred and owned by Judith E. Cashwell of Eastville, Va. He has a distinctive star on his forehead and partial socks and stockings. His sire is Exxon, the palomino son of multi-National Champion Park Horse High Hopes++/ and his dam is SR Baskability, a multiple US National Winner producing daughter of MHR Nobility out of a *Bask++ daughter.
Cashwell has been involved with breeding horses all her life. As a second generation breeder, Cashwell managed the family's southern division of Baileraghnaill Arabians for twelve years before pursuing her own dreams. Cashwell said she’s been on foal watch for as long as she can remember with her mother’s mares and produced her first foal in 1986.
“I grew up with Arabians,” said Cashwell, “Although I was exposed to a lot of other breeds, there is something more personable with the Arabians; they are very people oriented . . . possibly having something to do with the Bedouins keeping their prize war mare in their tents.”
In addition to being a successful breeder of Arabians, Cashwell spent eleven years in the show ring competing in Halter, Costume, Equitation, Jumping, English Pleasure and gymkana events.
“I really had fun with the contest; it gave me the opportunity to reconnect with friends I’ve not spoken to since I was in the show ring,” Cashwell said. “It was a great chance to network with some incredible friends who helped get the word out about Zahn being in the contest.”
As the winner of the SuperMask II Supermodel Contest, Zahn RA will play a starring role in Farnam’s SuperMask® II Horse Fly Mask with Shimmer Weave™ Mesh Color Collection 2011 advertising campaign and receive a Farnam® horse product prize package with an approximate retail value of $1,000. The eleven runners-up will each receive Farnam® horse product prize packages with an approximate retail value of $250.
The Shimmer Weave™ mesh color collection is available in four fashionable color configurations: Copper mesh with Cheetah trim, Silver mesh with Lynx trim, Copper mesh with Black trim and Silver mesh with Black trim. Choose the trim and weave color combination that enhances your horse’s natural coloring. It is available in Horse, XL and Arabian sizes without ears and in Horse and XL sizes with ears.
The SuperMask® line of horse fly masks has been the brand of choice by horse owners for more than 20 years because it is designed to fit and conform to your horse’s natural contours. They keep flies, dust, dirt and debris away from your horse’s eyes while protecting their face and eyes from harmful UV rays and aiding eye injuries to heal. The see-through mesh does not obstruct the horse’s vision and the plush, fly-proof trim provides maximum comfort without rubbing or harsh abrasion.
SuperMask® products provide proven performance – Built to Fit, Built to Last, Built to Stay On!® – even when horses are turned out together.
SuperMask® II Horse Fly Mask with Shimmer Weave™ Mesh is an official fly control product of the American Quarter Horse Association and United States Equestrian Federation.
Farnam Companies, Inc.
Over the past six decades, Farnam Companies, Inc., has grown to become one of the most widely recognized names in the animal health products industry and has become one of the largest marketers of equine products in the country. No one knows horses better than Farnam. That’s why no one offers a more complete selection of horse care products. Farnam Horse Products serves both the pleasure horse and the performance horse markets with products for fly control, hoof and leg care, grooming, wound treatment, leather care, plus feed and nutritional supplements. For information about Farnam® Horse Products in the U.S. call toll free at (800) 234-2269 or visit www.farnamhorse.com.